Executive Summary of the Red Roof Privacy Policy

Red Roof Franchising, LLC® (“Red Roof”) knows that your privacy and information security is important to you. We present our Privacy Policy^© so you can be familiar with how we may collect, disclose, and use information about you, and of your choices.

This summary of our Privacy Policy generally describes our information collection practices, including the types of information we collect, for what purposes we collect it, and how we may use and share that information. Capitalized terms used herein are defined in our Privacy Policy. You can also read our complete Privacy Policy.

Red Roof® includes our affiliates, franchisees, owners, licensees, managers and other service providers, and this Privacy Policy applies to the information that we collect through our website (the “Site”), other online services, at our hotel properties, and our call center. Red Roof is referred to in this Privacy Policy as “Red Roof” “we” “us” or “our.”

WHO WE COLLECT INFORMATION FROM

This describes who we collect information from, including guests, Site visitors, and employees.

HOW WE USE INFORMATION WE COLLECT

Red Roof uses information for a variety of business purposes, including providing hotel services, marketing to consumers, responding to requests, managing business relationships, and communicating with customers.

WHAT INFORMATION WE COLLECT

Red Roof collects a variety of information such as information directly provided to us by Site visitors, hotel guests, and job applicants. We also collect information about our Site users through cookies, digital footprints, third parties, and data analytic sources.

WHAT INFORMATION WE SHARE AND WHO WE SHARE IT WITH

We use select third parties to help us respond to your requests and provide certain services including processing payments, monitoring online activity, conducting surveys and offering contests and sweepstakes. We may also share Personal Information with our Business Partners and other affiliates.

How We Communicate Special Offers and Promotions and How to Opt-Out

Red Roof communicates offers and promotions through many means including email, advertising, and other digital channels. You can opt-in or opt-out of receiving promotional emails from us, and RediRewards® members can also manage their preferences.

Cookies

The Site uses Cookies throughout the online browsing and reservation process to keep together information entered on multiple pages, measure site usage, and provide information and functionality that is of interest or value to our users.

European Union and Individual Rights

This section describes Red Roof’s policies and practices regarding the information of individuals from the EU.

California Consumer Rights

If you are a California resident, California law may provide you with additional rights regarding our use of Personal Information.

Protection of Personal Information by Red Roof Inns

The security of Personal Information is very important to us, and we are committed to protecting the Information we collect. We collect Information only in a manner deemed reasonably necessary to serve our legitimate business purposes and comply with our legal obligations.

Questions?

Any questions or comments that relate to the Red Roof Privacy Protection Policy may be directed to us at Red Roof – Privacy, 7815 Walton Parkway, New Albany, OH 43054 and privacy@redroof.com.

Red Roof Privacy Policy

Review our complete Privacy Policy.